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Russia’s Roscosmos Places Commercial Ads on Space Rockets After Losing Foreign Partners
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Russia’s state space corporation Roscosmos has begun placing commercial advertising on space launch rockets amid declining revenues and the loss of foreign partners.
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According to Vedomosti on May 18, citing a Roscosmos representative, rockets launched since the beginning of 2026 have carried advertising for several Russian companies and institutions, including the Promsvyazbank defense bank, the “Kofemania” restaurant chain, the Russian Media Group radio holding, and the Russian Olympic Committee.
The representative said that four rocket launches have been carried out from the Baikonur Cosmodrome since the start of the year. The practice has become possible following the entry into force of legislation on January 1 allowing Roscosmos to engage in commercial advertising activities.
The cost of placing advertisements is calculated according to a government-approved formula. Potential annual revenue from advertising on rockets is estimated at up to $2,8 million, while advertising on space infrastructure facilities could generate an additional about $69,000.
However, the actual income generated from already completed advertising campaigns has not been disclosed. A source cited by Vedomosti said that advertising revenue still accounts for only a small share of Roscosmos’ overall commercial earnings.
In a related development, the Russian Academy of Sciences has proposed a framework that envisions the potential division of the Moon into designated zones of activity.
The initiative is reportedly part of a federal space project titled “Space Science,” which outlines Russia’s long-term lunar exploration objectives.
The proposal was presented by Sergei Chernyshev, vice president of the Russian Academy of Sciences and head of the Zhukovsky Central Aerohydrodynamic Institute, during a meeting dedicated to future space research programs.
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Chernyshev stated that the lunar program is intended to maintain Russia’s status as a leading space power engaged in active exploration of the Moon, while also advancing scientific knowledge and technological capabilities in the field.
He further suggested that, in the long term, the program could enable the establishment of what he described as “sovereign territories” of Russia on the lunar surface.
According to the plan, the project will be implemented in multiple phases. The initial stage focuses on developing the technologies required for lunar landings and conducting scientific research on the Moon’s surface.
At the same time, Russia’s state space corporation Roscosmos has entered into a government contract to develop a lunar power station, with implementation planned for the period between 2025 and 2036.
Roscosmos said the facility is designed to ensure a “long-term energy supply for users such as lunar rovers and observatories under Russia’s lunar program,” as well as to support infrastructure for the International Scientific Lunar Station, including components involving foreign partners.
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