Category
Culture

Dior Unveils Cruise 2027 Teaser Created by Ukrainian Directors Tanya and Zhenia Posternak

2 min read
Authors
Still from the Dior Cruise 2027 Show teaser by Tanya and Zhenia Posternak. (Source: Dior creative director Jonathan Anderson)
Still from the Dior Cruise 2027 Show teaser by Tanya and Zhenia Posternak. (Source: Dior creative director Jonathan Anderson)

French fashion house Dior has released the first teaser for its upcoming cruise collection show, created by Ukrainian photographers and directors, sisters Tanya and Zhenia Posternak.

We bring you stories from the ground. Your support keeps our team in the field.

DONATE NOW

The black-and-white video references the visual language of classic Alfred Hitchcock films.

Alongside the teaser, the designers released a series of still images styled in the aesthetics of classic Hollywood.

The Dior Cruise 2027 Show is scheduled to take place on May 13 at the Los Angeles County Museum of Art.

Originally from Kyiv, the Posternak sisters relocated to New York several years ago. Since then, they have worked with major international outlets and brands, including The New York Times, Vogue, M Magazine, as well as fashion houses such as Helmut Lang, Jacquemus, Hermès, and Mansur Gavriel.

At the same time, collaborations between Ukrainian artists and leading international fashion houses are becoming increasingly common. In one such example, French luxury brand Louis Vuitton has presented a new collection by creative director Nicolas Ghesquière, which incorporates works by contemporary Ukrainian artist Nazar Strelyaiev-Nazarko.

Originally from Kharkiv and currently based in Milan, Strelyaiev-Nazarko contributed a series of paintings that were adapted into textile prints for the collection. Among them is his work Paramnesia, which was reinterpreted for use in the runway designs.

In its fashion adaptation, elements of the original artwork were modified. One of the lambs depicted in Paramnesia—originally shown wearing simple rubber boots associated with rural life—was reimagined in luxury footwear featuring Louis Vuitton’s signature monogram.

The collaboration comes amid increasing global recognition of Ukrainian talent across the film, fashion, and music industries. Ukrainian director Tanu Muiño has directed the music video for Swim, the latest release by South Korean boy band BTS, marking the group’s first official music video in nearly four years.

The production of the music video also involved Ukrainian cinematographer Nikita Kuzmenko, further highlighting the growing presence of Ukrainian creatives in major international entertainment projects.

See all

Be part of our reporting

When you support UNITED24 Media, you join our readers in keeping accurate war journalism alive. The stories we publish are possible because of you.